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| Titre : |
Perception and legitimating of CSR within a multinational firm: the case of the DEXIA Group |
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| Numéro : |
38 |
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| Année : |
2010 |
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| Volume : |
XVI |
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| Auteur(s) : |
Isabelle NICOLAÏ, Michel BARABEL, Monique COMBES, Olivier MEIER |
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| Résumé : |
This article provides an analysis of the CSR strategy and practices of a multinational company using the example of the “sustainable development bank” Dexia. It is based on examination of some thirty interviews with directors and managers of the Dexia Group (levels n-2 to n-4), as well as the use of various secondary sources (activity reports, sustainable development reports, specific memoranda, workshops, etc.). We conducted a two-fold inquiry, one in terms of theory and the other in terms of practice: first, what are the most useful analytical frameworks for examining the emergence and structuring of a sustainable development and corporate responsibility programme for a company such as Dexia? Second, does Dexia operate a bona fide sustainable development strategy or is this position simply a reflection of the context and systems adopted by those with whom the company interacts? |
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| Pages : |
191 - 208 |
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| DOI : |
https://www.cairn.info/revue-internationale-de-psychosociologie-2010-38-page-191.htm |
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| Type : |
Research paper |
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| Keywords : |
CSR, institutional entrepreneur |
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| APA : |
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| Citations : |
5 |
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| CAIRN : |
https://www.cairn.info/revue-internationale-de-psychosociologie-2010-38-page-191.htm |
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